About Me

Alison Perry, blogger and editor

Hi! I’m Alison…

I’m a freelance magazine and online editor from London. I started this blog in 2011, while on maternity leave. Back then, I wrote mostly about babies – because, let’s face it, when you’re a new mum, that’s all you can think about, right? Since then, this has grown into a lifestyle blog, with a mix of family travel, style, interiors and opinion.


I’m not short on these. I’ve written about sexism, parenting, feminism, page 3 and asking for help. Not everyone agrees with me, but wouldn’t the world be a boring place if we all agreed? I love hearing what readers think, even when (actually especially when) you don’t agree, so do comment / tweet me and tell me what you think.



Before I became a mum, I was my friends’ go-to person for advice on hotels, mini breaks and holidays. Actually, that hasn’t changed but now I’m giving advice on family friendly and child free breaks and holidays to friends. I’ve written about loads of our adventures as a family – from Beaches Turks & CaicosParis and Pine Cliffs, Portugal to Luxury Family Hotels and Camp Bestival.


I don’t pretend to be stylish – in fact I fully admit that I play it safe in the style stakes with my love of Breton tops and skinny jeans. But the thing is, in the real world, we don’t all wear super on-trend outfits that give a nod to the catwalks, do we? So I like to think of myself as someone who does an OK job at putting together a regular wearable outfit or two. And another thing… *whispers* I’m not a size 10. I’m not even a size 12. It’s all well and good looking amazing in outfits when you’re a slip of a thing, but for lots of us, it’s a bit trickier. So here I am, flying the flag for playing-it-safe women with curves. You can now shop my Instagram (look on the right hand sidebar of my blog) in case you see anything you like!

Want to know more?

I love Marlborough Sauvignon Blanc, posh candles, Taylor Swift, bright colours, M&S, decent burgers, pretty stationery, nice hotels, H&M kidswear, photography, Beyonce, holidays, statement necklaces, Disney, my sofa, Boden.

My blog has been featured in lots of places like The Telegraph, Grazia, Daily Mail, Alex & Alexa. Read more over here. I was named as Best Blog Writer at the Gurgle Awards 2011, run by top brand Mothercare. The blog has been named as Netmums Blog Of The Week and Mumsnet Blog Of The Day on a few occasions, which is all rather fantastic.

If you want to work with me, head over here or download my latest media kit here. If you’d like to contact me, go this way. If you want to see some of my most popular posts, check them out here. If you want to see which blogs I love reading, there’s a list here.

Thanks for reading!


  1. July 10, 2014 / 2:54 pm

    I am a mummy to William who is 3 and also pregnant with my second child. I am the Director of Pickle Pie Gifts and we are one of the favourites on notonthehighstreet online gift shop. We have been featured on their TV advert and also in a lot of their press. With a jam packed PR folder, we want to increase our blog posts too.

    I was wondering if you have any slots for an interview or feature on your website?

    Please let me know.

    Have a lovely afternoon.

    Sandra x

  2. Emma Says
    August 19, 2014 / 5:47 pm

    Dear Alison,

    I am writing to you from Bell Pottinger, we are working with Autumn Fair organised by i2i Events. Autumn Fair is a home interior show held every year. Many new and existing designers launch new products/ranges at Autumn Fair, and it is a key calendar date for high street retailers to buy in products and set trends for the for coming months. This year Autumn Fair has partnered up with WGSN fashion trend forecaster.

    This year Autumn Fair is being held between the 7th – 10th September, in Birmingham. We would like to invite you to the event, and work with you to ensure you have a tailored experience. We can offer a 1-2-1 tour, an introduction to all suppliers, and introduction to an i2i/WGSN spokesperson to offer insight into the retail industry, suppliers, and specific products.

    Please do let me know if you would be interested in joining us for this event, and the day you would like to join us, and the i2i team for a brief prior to the event.

    I look forward to hearing from you very soon.

    Kind regards

  3. November 19, 2014 / 11:31 am

    Hi Alison,

    I’d like to speak to you about running a review of our unusual and quirky lifestyle product on your website.

    I’m sure you’ve heard of subscription box services like Birchbox and MyLittleBox. Well, we provide monthly subscription boxes just for cats and dogs! Our boxes are filled with all sorts of premium products, from training aids to fancy hygiene products.

    If you like, please check out our websites (pawsomebox.co.uk & purrfect-box.co.uk) at your earliest convenience and get back to me on the email address I have provided!



  4. November 19, 2014 / 6:40 pm

    Good evening Alison

    I hope this finds you well. Please may I have an email address to send a press release for our newest venture, professionally styled children’s portraits by Mud and Glitter, featuring fashion illustrator Erin Petson (Dior, Moncler, Victoria Beckham, Stella McCartney). The launch event begins on 5 December at our London Studio and we’d be ever so grateful to have you write about it. Our website is: http://www.mudandglitter.com

    Have a wonderful night and hope to hear from you soon.


  5. December 4, 2014 / 3:25 pm

    Hi Alison,

    I hope you’re well. I just had a look at your site and thought this might fit in well. I’m working with London-based author Sofia Kyriacou, who has written a short book aimed at teenage girls, called ‘A Goddess in Waiting – A Girl’s Guide to Self-Discovery’.

    There is more info on our blog: http://www.authoramp.com/2014/11/goddess-waiting-girls-guide-self-discovery-girltogoddess1/

    Would Sofia be able to write a guest pot for you? Or would you be able to review/feature the book at all? Or maybe interview Sofia?

    Please let me know if you need any more information.

    Kind regards,

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