I regularly get stuck in a jeans rut. I wake up each morning, mentally scan what’s clean and hanging in my wardrobe and then usually plump for my skinny jeans and a vaguely on-trend looking blouse/top. I wish I was more adventurous, and wore cigarette pants, metallic shorts, peplum dresses, leather leggings, jumpsuits, pencil skirts… basically anything but skinny jeans.
Mum-of-two Becca feels the same, and it led her to launch FrOctober with two friends she’d met on Twitter. “FrOctober started out as a personal challenge to break me out of my lifelong jeans rut,” she says. “I thought I’d challenge myself not to wear jeans for a month, tweeted about it and was joined by Eliza and Dee, two bloggers, mums and experienced frockers who’d been inspiring me to make more of an effort for a while. It felt right to make FrOctober a charity challenge and as all three of us have some personal experience of Post-Natal Depression, we picked PNI org.uk.”
So what exactly is FrOctober? Women simply wear a dress every day in October (not the same one – phew), make some noise about it on Facebook/Twitter/Instagram and donate some cash to PNI.org.uk.
Today, I’m supporting FrOctober in a vintage (read: last season) Dorothy Perkins dress with faux-leather trim. And it’s inspired me to go out and buy some new dresses for the coming month. Here’s my pick of the high street…
Floral print dress, £17.99, H&M
Faux leather applique dress, £39.99, Zara
Gold t-shirt dress, £30, River Island