It’s here! Little Bird by Jools Oliver has dropped at Mothercare

There are people whose lives you secretly envy. You know the ones – they have a beautiful house that they’ve decorated and accessorised in a beautiful way. They have über beautiful kids and spend their weekends doing beautiful things. That’s how I see Jamie & Jools Oliver – the Instagram pics they post combined with the snapshots of their life you get from Jamie’s cooking shows gives the impression that they have a life I want.

Jools Oliver, Jamie Oliver, Little Bird, Mothercare

Jools Oliver, Jamie Oliver, Little Bird, Mothercare

Jools Oliver, Jamie Oliver, Little Bird, Mothercare

Call me a fool, but I see Jools Oliver’s brand new Little Bird range for Mothercare as a chance to buy into that lifestyle. (I know, I know, I’m such a sucker for a good marketing campaign.)

Launching today (today, people!) Little Bird has a lovely retro 70s feel to it. Apparently the inspiration came from a 1970s Mothercare winceyette gown with a tiny fawn motif that Jools wore as a baby and that she passed down to her children too. Cute! Here’s Jools talking through her picks of the range and then scroll down for my favourites.

Mothercare Little Bird, Jools Oliver, Jamie Oliver, celebrity kids range

 

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4 Comments

  1. August 17, 2012 / 4:26 pm

    Aww I love it, especially the dress and cardigan. Although Amy would look horrible in yellow. Doesn’t suit her at all 😉

  2. runfastermummy
    August 20, 2012 / 3:33 pm

    thanks for this post! I was looking for some new clothes for BigM as he starts nursery on 5th sept and i’ve found some lovely chinos and a polo t-shirt from little bird! x

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